Effective Link Building Strategies

By Jossef Sal

All professional SEO companies and services provide one way link building as part of their service, but what we will explain here and want to show you is one way link building service focus on high quality and high PR link building taking in consideration all the latest updates on Google search algorithm.

Most link building and SEO services provide one way back links from directory submissions, article marketing, social media, press release and content sharing. And we have not notice any change in the most popular services in this business in the last year.

Knowing that Google latest updates make directory submissions and article marketing and even social media marketing not only less effective but can be very dangerous and could result of losing ranking if not getting your website panned from Google; you need to find the service that consider all the changes made by any search engine algorithm, and provide the best high quality back links, to insure increase in your ranking not otherwise.

Today, after all Google updates, the most effective link building strategies are:

1. Wiki submissions with relevant, unique and good quality content.

2. Guest posting on high traffic and relevant blogs.

3. Press Release distribution.

4. Private Blog networks with relevant topic, high quality and unique content, and spam safe blogs.

5. Video marketing.

If you look at those one way link building strategies you can see that the focus is on Content, and authority sites, no more back links from low authority or low page rank sites. And getting even few back links from authority sites is much effective than getting masses of back links from low authority sites; but it also show you that getting this kind of back links requires much more hard work and time.

And if you are planning to do it all by yourself, you will be required to write a lot of original content and spend a lot of your time posting and submitting this content on high authority sites. Too much work and too much time for an individual to do, and if you are competing on average or high competitive search term, we don't think you will succeed.

So our recommendation for this year 2013 is using link building services that focus on those strategies with minimum investment and high results.

Our research brought us last year to Link Emperor

We have been using their services for more than a year, and while we were using their service we noticed that they always change and update their link building strategy according to the newest updates, and they always predict the safest way to get back links without triggering Google algorithm and keep their customers satisfied with the results.

Today they have added their video marketing strategy that not only generate high authority back links but also generate high targeted traffic to their customer's pages. We have noticed huge increase on our traffic since we started to use their video marketing strategy.

I don't say you need a link building service, maybe you can do it all by yourself or finding some cheap freelancers to help you out, and especially if your website is not monetized and will not cover those expenses, but in the other hand if you have a business website, or you have a personal blog and want to increase traffic and can monetize it to cover marketing expenses, so I will recommend a link building service such as link emperor.

You can make your own research, or you can have some cheap effective link building tools that can help you create more back links easier and faster.

some link building tools will allow you to automate some of the link building strategies and make it easier for you to benefit from different marketing strategies you have not used yet, personally i highly recommend using link building tools when you have too many links, domains and blogs, and you need always to promote all of them. And even if you only have one domain, it is very recommend to create a free private blog networks from Google Blogspot and Wordpress; then link from this private blog network to your main domain, then use tools to promote your network.

Some said in the last year that SEO is dead; there is nothing more wrong than this in the internet marketing world, and as long as people still using search engines SEO will be the most effective internet marketing strategy. And no matter what marketing strategy you are using, you need always to target search engine traffic.

About the Author:

Here is a link building tools that were chosen as the best marketing and link building tools for 2012 by most big dogs in the internet marketing and SEO business from www.seolinkbuildingpackages.net

The Value of Differing Back Links

By Bob Richards

Back-links are merely the online markers pointing to your site. These indicators are words or pictures that are embedded with program code to point to your site as indicated by the blue text you see every where on the web. This blog on back links explains different permutations of back links.

Google sees these kinds of inbound links as being an indication of reputation or benefit of your internet site. Google weights that signal as the most significant factor in determining how your site needs to be positioned inside the search engine results.

You'll find different categories of inbound links which have various amounts of "SEO juice." Some inbound links provide more juice for your website than others. And while you want the maximum amount SEO benefit, it will look suspect (and can risk a penalty from the search engines) should your search engine marketing profile not appear organic. Therefore, you want your inbound links to be of assorted types spread across many internet sites.

Let's review hyperlink categories to help you target your time and effort on those inbound links which will get you the greatest benefit. Note that Google does not publish a table indicating which inbound links they rank more highly. The following information is inferred from test results, observations and common sense. An example of such a test can be found at SEOmoz.

Social Bookmarks

Considering the fact that you can buy a copy of software like Bookmarking Demon or SEOnuke that will create a large number of book marks for you within a few minutes, would you as Google grade these kinds of links highly? Most likely not. While these kinds of links initially at the beginning of the social bookmark era implied some social reputation, currently, these links are easily acquired via computerized applications. As a result, there isn't any harm in book marking but to do so by hand would be a significant waste of time and should only be carried out with a computerized application. Among the least expensive and easiest ways to do this is employing Onlywire.

Blog Roll and Footer hyperlinks

These kind of back links possess minimal benefit largely because a high number are generally paid-for links as opposed to openly provided by the site publisher. As a result, the search engines do not consider these types of back links as very authoritative. Once placed, these back links will be associated with every single post on that blog site and therefore don't indicate much conscious attention from the website publisher towards the website getting linked.

Comment Links

Numerous individuals within SEO feel that comment links are "junky" and that they don't convey any search engine optimization juice since in most cases, these are no-follow links. Wordpress, for example, is automatically configured to classify a comment link as "no follow" which means that Internet search spiders won't follow the link in a comment and for that reason, will not provide you with any advantage. Yet, there are several analyses, one of them at the Socialseo site, which shows that these no-follow links DO have value. Even if they don't pass any search engine optimization juice, they at minimum seem beneficial with regard to establishing subject matter relevance i.e. search phrases your site should have position for.

Comment links are useful and have benefit when a couple of conditions are met:

a) the website, and even better, the article to which the comment applies, has a high page rank b) the hyperlink is from a post in a blog matching the topic of your website

What has no benefit is to get some software that will position 1800 comment links for you over the following 24 hours because it would be merely by chance that any back links satisfy the above mentioned two conditions. Most of the links will be on low-value websites and on topic-unrelated blog posts.

Contextual back links

An in-text link is a website link in the middle of a sentence of a blog post or other web site written content. These hyperlinks contain the best benefit given that they suggest that while composing an article, the writer was sufficiently impressed with your content material that he linked to your brilliance. The website link is mindful, specific and subject-matter related. Obviously, contextual back links coming from higher Google page rank posts within your subject area are gold. There are two ways to get such contextual back links:

a) guest publish on a website, which means you supply a piece of writing that you create with back links to your primary web site, or b) bring to the attention of the website owner that you have some written content on your blog that is so persuasive, and recommend that in a future post he willingly back links to your writing because of its worth and pertinence to his site

It's likely that receiving guest post opportunities is simpler simply because it requires the other website owner to simply agree as opposed to modify their own writing for your benefit.

[]

About the Author:

Learn more about search engine optimization at Bob Richard's blog.